We’ve all heard it a thousand times: if you can’t pronounce it, don’t eat it! Should the same be true for cosmetics and skin care products? In a word: no. Here’s why. Would turmeric by any other name be as sweet? You might happily accept a cup of turmeric tea with milk and honey (if […]
The term “anti-aging” might be on its way out, but consumers’ desire for healthy-looking skin is here to stay, says Mintel. Meanwhile, the color cosmetics market, which is expected to reach sales of over $47 billion in 2018, is demanding that brands be “more than beautiful.” To keep pace with the market’s year-over-year growth of over […]
Free radicals and reactive oxygen species (ROS) are unstable and highly reactive molecules that are produced naturally by cellular metabolism, and are also induced by UV light, air pollution, car exhaust, and cigarette smoke. Once they enter the body, they donate or steal electrons from other molecules in their quest for stability — and in the process, they wreak havoc.
When the skin’s natural antioxidant system becomes damaged, it sends consumers on the hunt for skin care therapies to replenish lost nutrients. Usually, these consumers are looking for beauty products that combat the visible signs of aging or sun damage: thinning skin, loss of collagen and elastin, discoloration, blotchiness, fine lines, and wrinkles. That’s where vitamin A-derived molecules, or retinoids, come in. Retinoids are anti-aging superheroes that effectively combat every single one of those unhappy skin events, whether they occur naturally or are oxidative stress-induced, according to numerous studies. So, is the fountain of youth filled with Vitamin A? Pretty much.
WITH THE ACTIVE STRESS DEFENSE™ TECHNOLOGY SUITE Mineral, non-nano sunscreen actives deliver elegance and claims that go far beyond traditional sun care: that’s what defines the Active Stress Defense™ technology suite. Our patented and patent-pending technologies — Original Active Stress Defense™, Kleair™, and Bloom™ — give a gentle push to nature, optimizing zinc oxide and key ingredients to perform at their maximum efficacy and elegance. The result: Happy, healthy, younger-looking skin.