Ask our team: What does innovation mean to you?

Ask our team: What does innovation mean to you? In celebration of being named to Fast Company’s Most Innovative Companies for 2023, we decided to dig into what is at the core of innovation to some of our team members. Below you’ll find the responses from some of our team when they were asked candidly […]

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Analysis: Gen-Z asks for expressive, climate-proof beauty

Analysis: Gen-Z asks for expressive, climate-proof beauty According to Instagram’s 2023 Trend Report, which was compiled in partnership with WGSN, it’s going to be a year shaped by 3 words: “Healing,” “Energized,” and “Main Character Energy.” That sounds like a big year, with bountiful opportunities for beauty communities to support consumers as they grow and […]

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Morning skin care routine - woman in silk robe looking at bathroom mirror and applying SPF

The Skinification of Sun Care: What it is and How it Can Fuel Growth

Getting sun care away from the beach has been a years-in-the-making effort for dermatologists and brands alike. Now, the skinification of sun care is here, and consumers on a quest for skin health are ready for everyday SPF — their way. “The idea of skincare for health is emerging in tandem with rising consumer interest in […]

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Working From Home: Zoom Calls & Blue Light Exposure

Are you having trouble sleeping? It might be those 10 hours you spent on Zoom today. We used to grumble through could-have-been-emails meetings. There’s even an entire office accessories retail business built around the meme. But now that they are all emails or video meetings, quite a few of us are longing for an in-person, […]

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The Hierarchy of Active Stress Defense

Environmentally-induced oxidative stress is the number one cause of premature skin aging, but it’s not air pollution, blue light, or IR that’s triggering the majority of these unwanted skin changes, despite the current rush to protect against them — it’s UV radiation. The complication then comes when aggressors (like pollution) pile on, and damage comes even more swiftly.   The Total Protection Trend Pollution, blue light, and infrared radiation (IR) have recently come under scrutiny as major skin concerns — and brands are […]

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The best hybrid yet: pro-health skin care and color cosmetics

The term “anti-aging” might be on its way out, but consumers’ desire for healthy-looking skin is here to stay, says Mintel. Meanwhile, the color cosmetics market, which is expected to reach sales of over $47 billion in 2018, is demanding that brands be “more than beautiful.” To keep pace with the market’s year-over-year growth of over […]

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